Web designer. Brand strategist. AI automation consultant. Founder of Sterling Consulting Services and Bespoke Analytics. Based in Alvor, Portugal.
Services: Build Your Brand · Automate Your Growth · Bespoke Analytics · Client Work
Tyrese Sterling is a web designer, brand strategist, and AI automation consultant working with founders and small businesses worldwide. He is the founder of Sterling Consulting Services — a remote consulting practice — and is building Bespoke Analytics, a data platform designed to make business data readable in plain English.
His work sits at the intersection of brand, design, and technology. The aim is always the same: help businesses look as good as they actually are, communicate clearly, and use modern tools to grow without simply working more hours.
Tyrese Sterling was raised in Antigua and Barbuda, a small island nation in the Caribbean. Growing up in Antigua gave him an early understanding of what it means to build something in a place where resources are limited — where you have to think clearly, work independently, and find ways to make things work without the infrastructure that larger markets take for granted.
Before Sterling Consulting Services existed, Tyrese sailed from Antigua to Sweden — a voyage of 55 days, with 22 days spent crossing the Atlantic Ocean. The route took him through the Azores, making landfall at Horta on the island of Faial, then north along the Atlantic coast of France, through the English Channel, and into the North Sea. From there, through the Kiel Canal and across the Baltic Sea to Stockholm.
It was not a pleasure trip in the conventional sense. Weeks at sea with limited communication, decisions made without second opinions, and the clarity that comes from being somewhere where focus is not optional. The crossing shaped how he thinks about problems: strip them back to what matters, commit to a direction, and see it through.
After returning to Antigua following the voyage, Tyrese relocated to Alvor, in the Algarve region of Portugal, where he is now based. Sterling Consulting Services operates fully remotely, working with clients in the UK, USA, Caribbean, and Europe.
Sterling Consulting Services helps founders and small businesses with two things: building a brand worth owning, and automating the growth that follows. The practice runs two service lines.
Build Your Brand covers brand strategy, web design, and digital transformation. This is the work of getting clear on who you are, who you serve, and how you present that — then building the digital presence that reflects it. Engagements range from a focused brand strategy workshop through to a complete rebrand with a custom, hand-coded website.
Automate Your Growth covers AI chatbot deployment, AI growth systems, and AI Command Centre — tools that let a business work smarter after the brand and website are in place. Lead capture, qualification, and follow-up running without manual input.
Bespoke Analytics is a separate project Tyrese is building alongside the consulting practice. It is a data platform designed to make business analytics accessible without requiring technical expertise — business owners reading their own data in plain English, without needing an analyst or a data team to translate it.
If you are working on something that fits — a brand that needs clarity, a website that needs to convert, or a business that needs to grow without adding headcount — the conversation starts with a free 30-minute discovery call.